Archive for January, 2010

Daylight Broadcast | Album Packaging 0

I am super excited that I finally get to show this album art off!!

Album Artwork

CLICK ABOVE TO ENLARGE!

I just finished working with Daylight Broadcast on their new album art concept. We worked through 1 concept (VIEW HERE), but felt it was straying too far away from the theme they were wanting to go for so we decided on the final artwork shown above.

The process for this artwork was a blast! Not only was Daylight Broadcast super awesome to work with, but the artwork was really fun to create as well! I’m a big fan of photo manipulation, minimal color pallets, and distressed looks….so this was right up my alley!!

In addition to this Album Packaging I am in the process of designing / coding their brand new myspace page while these bad boys are out for printing! So keep a look out here and/or in my portfolio for the new page to be posted!!

I hope those of you viewing like the album art as much as we do!!

Take care, and see you soon….

Anthony | Awaken

Steps to building a good website for clients 0

When a client comes to me needing a website developed there are many things that need to be done before cranking out any code or doing any concepts. In this post is where i’m going to discuss the general process that works for me in achieving a good website for my clients.

Step 1 ) Discussing the job at hand with my client.

- I will either discuss the website development with my client over the phone or Via Email / Messenger Chat.
After we’ve discussed the overall basics I have an in depth Client Questionnaire that all of my clients fill out….The questionnaire is structured so I can get the exact specifics of the project at hand while making sure my clients know exactly what they want.

Some questions / info I include for my clients to fill out is:

  • General Contact Information
  • An in depth description of what they’re wanting
  • I ask them to give me a color pallete that they’d like for me to work with
  • I always ask for them to send any designs / images / text / photos that they already possess so I can get a feel for what they already like, and so I can incorporate it into their site
  • I ask for an exact page count that they want for their site, including the exact pages (ex: About Us, Shop, FAQ, etc.)
  • I ask for my clients to provide some visual examples of pre-existing web sites / designs so I can get a good idea of what they find visually appealing.
  • I have a section that they can tell me about themselves….Whether it be a bio about their professional life, what they like to do….just about anything can be put here. It just lets me get to know my clients a little more and be more personable.
  • I always ask where they heard about Awaken
  • Lastly I leave a blank field for any information that they would like to include.

- This process generally takes the longest, and rightfully so. If you dont start out with a solid understanding of your clients needs you will ultimately not satisfy them in the end, that’s my take atleast.

Step 2 ) Payment

- After you’ve come to a full understanding of what your clients needs are develop an exact quote for their project.
How I develop my quotes is pretty simple. I figure in the amount of hours that the project will take to finish in full, multiply it by my hourly rate and send over the PDF copy of their invoice / quote / terms of service and agreements.
When the invoice is approved we will work out the payment via paypal, credit card, check / money order through the mail. Or for local transactions I accept cash / checks.

Step 3 ) Study Up!

- One of the most important things to do is study your clients competition / industry type. Not only are you going to gain some inspiration from what is already the standard in their industry, but you’re going to know how to out-do the market….and that is what your client will need in order for them to rise to the top!
Say you’re working for a small clothing line: You could research some bigger brands that are within their target demographic. See what their competitors are doing right, and see what could use some improvement. You can draw a lot of inspiration from your research, and really see what needs to be put into place (or not) for your clients website so they are on point with their target audience.

Step 4 ) Design / Development Compositions

- I always feed on the inspiration that my clients have lined out for me in STEP 1 for the Design portion of the site. If they have pre-existing designs or a logo I will typically base the website design around it and the colour pallete that they’ve came up with.
- I develop the coding structure for the page layouts / structure, stylesheets, backend setups for blogs / shopping carts, etc.
(I will eventually post a design process blog with the specs of my work flow)

Step 5 ) Previews

- After you’ve developed something that you feel is worthy of showcasing to your client, do so….make sure it’s within a reasonable time frame though. You really want to keep your clients in the loop as to what they’re spending their money on.
In the case of web developments keep a live test page online so they can get a feel for what the site will look and function like, and keep it updated when you make changes.
-Another thing that i’ve started testing out is keeping a progress journal online for my specific clients to view. My clients have this URL on hand to check whenever they please, and I update it every time I make progress on their project. This is very convenient for them so they can stay up to date easier.

Step 6 ) Revisions

- In most cases the revision process doesn’t take too long, this is true because i’ve completed Steps 1-3 to the fullest…..I’ve listened to their specific needs / wants, and saw what is beneficial for them throughout my studies.
- I get revisions out in as little as 1 day with some projects, and I typically make sure I take no longer than 3-5 (some exceptions apply when it’s a very large project). In any case, this is the part of the process that needs to be expedited, because by this point you know what is working or not working for your client. I develop on the strong points of the website, correct any mistakes they see, and get that baby ready to launch!!

Step 7 ) Post it!

- When your client is ready to go with the final revised version, post it!
- After the launching of my clients projects I like to post a blog here to promote it, make a post on Twitter, and post it in my portfolio.



This is a very brief description of the process that I take with my clients, but I hope that is was informative for you to see the process that is taken to develop the planning / completion of my sites. Keep checking here as i’m really hoping to get a visual walk-through of the processes I take while developing the design portion of the sites!

Thanks,
-Anthony

W.W.P. – BIOSHOCK (XBox 360) 0

What We’re Playing – Part 4

Bioshock XBox 360
Bioshock – XBox 360

So we’re currently rolling through Bioshock!! And man ‘o man, this game is a blast!!! From a design standpoint, this game is flawless. They have captured the retro 50’s style / look perfectly!! The font choices, the colour pallets, and the overall design of the adverts throughout the game are just amazing!

The game play is also a blast!! We’re almost to the end of this games campaign mode. It has been a pretty easy game, but the story really captures you to keep going.

I am overall completely pleased with the design of this game. It is really inspiring to a designer such as myself!!

What we’re watchin! (part 1) 0

The Office – Season 5
The Office Season 5
We’ve watched every single snippet of anything Office related. This is definitely one of our favorite shows, and now we’re rolling through the box set of Season 5 so we can watch all the extras / special features. Plus if you have Netflix you can get seasons 1-5 directly on your instant queue!! You really start to learn the characters when watching all the episodes, which make it awesome because they all bring all sorts of hilarity to the show! This TV series is definitely worth the time to watch all the way through! I guarantee that if you have any sense of humor in your body that you’ll love this show!


Get Smart
Get Smart
This movie was hilarious!! Steve Carell has really became a favorite of ours since his star role in The Office. He co-stars in Get Smart with Anne Hathaway, and Dwayne (The Rock) Johnson….which they do a knock-up job as well! There are several actors in this movie that also played in The Office….which made this movie that much funnier / enjoyable for us to watch. The action was really good, as I said the comedy was very entertaining, and this was just an overall good movie to kick back and watch. I’m just surprised we hadn’t already seen it.

Daylight Broadcast (Album Art-SneakPeak) 1

Daylight Broadcast – Album Art (Sneak Peak)

Daylight Broadcast Album Art

*Shown Above: final album cover concept
the on disc print is not finalized yet

Over the past couple of months I have been working closely with a great group of dudes from Beaumont Texas named Daylight Broadcast….

They came to me with the idea of having a movie scene playing out in their album cover….I worked with the concept, but in the end we felt it strayed away from the “movie-esque” that they wanted to go for (shown below)….

Daylight Broadcast Album Art

*Shown Above: past album cover concept – not used

….So i proposed 1 other concept that started to take the right direction, but it wasn’t there yet. When I proposed the idea of the very 1st image show in this blog we both knew it was the one we’d stick with!

I hope you all enjoyed the sneak peak of this project! Check back soon for the full Album Art packaging (on disc print & back cover) to be posted and a new web development based around this art!!

Thanks,
Anthony Roe | Awaken Company

Rockwell & Rockwell BOLD (Fav. Type-Faces II) 0

Rockwell & Rockwell BoldSlab Serif Fonts

Rockwell - Rockwell BOLD Font

Font Authors Notes: The first geometric slabserif, Litho Antique, appears as a sport from the Inland Typefoundry of St. Louis in 1910, distributed from Inland and then ATF. The 1933 Monotype updating of Litho Antique was supervised by F.H. Pierpont from Connecticut. Rockwell was prepared as a competitor to Memphis, but Pierpont ignored the detailing of the contemporary European slabserifs in favor of the earlier American model.

A font that i’ve got a lot of use out of lately surprisingly enough is Rockwell. Rockwell is a pre-installed font on most PC & Mac computers. This font has a very classy, professional, and solid look! I’m currently building a site development around this font! Look for the site to launch later this month / early next!!

Download Rockwell Here

Favorite Typefaces (Part 1) – Chunk 1

Chunk – Slab Serif Font

Chunk | Favorite Typefaces

Font Authors Notes:

“Chunk is an ultra-bold slab serif typeface that is reminiscent of old American Western woodcuts, broadsides, and newspaper headlines. Used mainly for display, the fat block lettering is unreserved yet refined for contemporary use.”

One of my favorite fonts for a few months has been Chunk. This font is very versatile in the usage you can get out of it. This font works wonders for many of my graphical styles. This font is free to download, and definitely worth the time….most definitely the best free font I have ever come across.

Download Chunk Font Here

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